The Lego company opened in 1932 when Danish carpenter Ole Kirk Christiansen started making playthings for a living. He fought to make payments in the depths of the Great Depression, but the smaller prototypes he previously made of things like ironing planks and ladders had wonderful potential mainly because children’s toys. He named this company Profano after two Danish words and phrases, leg and godt, meaning “play well. ”

In 1958, he created the iconic profano brick with pontoons inside that means it is interlock with other lego portions. This innovative innovation changed distinguishly the company and allowed that to develop at an astonishing pace.

By 1960s, Profano had expanded its overseas reach and began providing toys beneath license in North America through an arrangement with luggage manufacturer Samsonite. The organization also launched selling pieces with all the pieces lego store sets necessary to build a particular model, and introduced dedicated themes including Space (with astronaut minifigures), Castle, Area (later renamed Lego City), and FabuLand.

In the early 1970s, Lego required a remarkable step forward having its introduction of Lego figures that possessed movable arms and legs. The company also began employing more plastic-type and presenting larger hinders for youngsters, a line called Duplo. In the 1980s, Lego’s revenue grew at an extraordinary rate of ten percent every year, irrespective of overall doll industry sales growth scaling down.

Today, Seglar is a substantial global firm with profits of more than $5. eight billion and one of the most coveted brands in the world, ranking number 1 on Company Finance’s ‘Most Powerful Brand’ list in 2015. But it really still seems less just like a ruthlessly commercial giant plus more like an aged family good friend.